Born in 1984;
Graduated from Inner Mongolia University, Bachelor of Arts, Bachelor of Fine Arts; EMBA, Inner Mongolia University;
Brand view: with the trend but not with the flow of clear road and very road
Head of Zhonghengfeng Brand Studio, head of media PR, visual designer, corporate culture consultant; Responsible for brand strategic positioning, corporate image management, media management, customer experience scenes, corporate culture publicity, intellectual property management, etc.; Under the guidance of Mr. Lu Guoxiang, the former General consultant of IBM Asia, he has 15 years of experience in corporate brand planning. With six years of industrial Internet project experience, I am good at brand strategic transformation of traditional enterprises, deeply combining brand and culture, and giving traditional enterprises a cognitive impression that is more in line with the experience sense of the new era. Participated in large-scale state-owned manufacturing enterprises (Baosteel, Baotou Steel) industrial Internet construction, the first intangible cultural heritage protection Day CCTV advertising planning, Yuya shares New three board brand marketing planning, Zhonghengfeng to build a new pattern brand strategy, Hengjiu Steel structure brand culture construction, Xibei Tiejun Training base brand planning and other projects; Professional fields: Brand strategy, corporate culture strategy, marketing planning, visual design, media management, etc.
Field standardization management
The goal of site standardized management system is to achieve unified management requirements in material management, personnel management, equipment management and other aspects of the project construction site
Efficient and tenacious execution
In the corporate culture of Zhonghengfeng Group, "the spirit of battle" and "the spirit of iron army" have been fine traditions for many years, and efficient and tenacious execution is the first element of the project team
Ten processes of project management
Through the standardization of the project process, the overall operation and management level of the project is improved, so that the project management is in line with the high standard, so that different projects can reach the same management level
HSE Health and safety management
HSE health and safety management system, in the safety training, safety supervision, safety inspection and other aspects of standardized process management, and the implementation of hierarchical parity control and 360-degree high-definition monitoring management
XINNENG HENGJIU SHANDONG |
Enterprise mission: Create a century-old enterprise achievements you and me
Enterprise vision: to become a leader in the industry and a respected enterprise
Enterprise spirit: unity, pragmatism, hard work and progress
Development philosophy: Steady development, refinement and strength
Core values: Customer service as the center of everything
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